Posted on: 26 November, 2001
Author: Edward Green
Many aspiring ... don't have enough faith intheir ability to build a ... ... ... ... Their greatest concern is ... this:IT COSTS MONEY TO MAKE MONEY. Unfo Many aspiring entrepreneurs don't have enough faith intheir ability to build a successful home-based businessfor themselves. Their greatest concern is basically this:IT COSTS MONEY TO MAKE MONEY. Unfortunately strapped forcash, many simply don't believe they have the necessaryresources to succeed.If you're held back by these mistaken thoughts (or even ifyou DO believe you have the resources you need to succeed),you'll want to keep reading. Because... I'm about to shareinsiders' secrets with you to a PROVEN marketing strategy,one which will enable you to discover and tap into 'hidden'assets potentially worth thousands upon thousands ofdollars.Introducing... Host/Beneficiary MarketingThis marketing strategy can be 'pure dynamite' for you!The strategy has been described by Mike Enlow as "thefastest, easiest way on earth to make a fortune." It hasbeen called "Joint Ventures Marketing," "Endorsed OfferMarketing", and "Fusion Marketing" by its variousproponents. Perhaps its greatest advocate, Jay Abraham (mymentor), has referred to this strategy as setting up a"Host/Beneficiary Relationship."Here's what's great about this approach to marketing.It can be done with little or no financial investment,and it WORKS (producing thousands and thousands of dollarsin profits for those who understand how to use it well)!'In a nutshell'... these are the basics of how it's used.A Host company agrees to let a Beneficiary company senda sales message to people on the Host company's customerlist.Though the Beneficiary usually prepares the message, it'ssigned (and endorsed) by the Host. This capitalizes on theHost's relationship with His/Her customers (Host's valuable'hidden' asset). It's a fact... customer lists arerecognized as valuable business assets by the IRS.For use of this list, the Beneficiary typically agrees toshare a portion of the profits with the Host. Also, manytimes the Beneficiary will give FREE items to the Host'scustomers who take advantage of the offer in the message.That makes it a "win-win" deal for everyone (theBeneficiary, the Host, and the Host's customers)!Now let's suppose you have a product. Expand your thinkingas to what a product is (on the Internet, it could be anebook, a piece of software, an affiliate program, or even anMLM business opportunity).How would you go about setting up a highly profitable"Host/Beneficiary Relationship" to market that product?Getting StartedHere's a simple three-step process to get you starteddeveloping profitable Host/Beneficiary Relationships.1) Make a list of all the business people you know who'vedeveloped strong positive and trusting relationships withtheir customer base or client list.2) Examine each of these potential "Hosts" to be certainthey don't offer products that would be in competition withyour own.3) Make your pitch. Send a one-page letter introducing yourcompany and inviting them to consider a joint-ventureproposal. Assure them your product is non-competitive, andthat you'll prepare the offer and track responses (allthey'll have to do is sign a letter to their customers whichyou'll have written). Offer them a generous commission foreach sale generated from their list. Also assure theircustomers will thank them (because you'll be givingcustomers who respond a valuable FREE _____).A Brief Case Study is Available for YouTheory is great! However, I'll bet before you're convincedthis strategy really works, you'd like a specific example.To obtain a brief case study useful for Network Marketingjust send an e-mail request to: mailto:[email protected] for the example to be 'in your mail-box' withinseconds. Study includes sample letter for Beneficiary tosend to Host.Take this basic concept, expand upon it, and make it yours!In addition to 'standard' businesses, it will work fornearly every MLM, affiliate program, or direct marketingbusiness you represent. It has both online and off-lineapplications that work, regardless of the type of business.So go ahead. Use your Host's 'hidden' assets to build aprofitable business and multiply the profits for you both![By-the-way... if you own a 'Host' business, you might wantto consider all the ways this terrific strategy can work 'inreverse' for YOUR hidden assets Source: Free Articles from ArticlesFactory.com